Billaway and BBM extend BBM Rewards to four new territories

When it comes to expanding the offerings within BBM, Creative Media Works has been on a roll. The latest version has brought better spam protection, video for Group Chat, a cleaner user interface, and more including the expansion of BBM Rewards.

When it comes to expanding the offerings within BBM, Creative Media Works has been on a roll. The latest version has brought better spam protection, video for Group Chat, a cleaner user interface, and more including the expansion of BBM Rewards to four new territories, after the initial release in South Africa, the U.S. and Canada. BBM users in Malaysia, Nigeria, Singapore and the UK can now earn rewards by responding to surveys and other activities.

The technology used for this service relies on Billaway's marketing platform, which can be integrated seamlessly into any mobile application. Since launching in South Africa two months ago, BBM Messenger users are saving up to 80% of their monthly airtime bill via BBM Rewards.

BBM Rewards enables market research firms, polls and survey companies to seek consumer insights on a variety of topics such as sports, beauty, politics, food, technology and more.

"Consumers' opinions on important issues, current events, products and services are very valuable to organizations providing market research, polls and surveys. With BBM Rewards, you can now trade your thoughts and opinions for free mobile airtime, gaming credits or even tickets to local attractions," explains Paul Harkins, CEO of Billaway. "BBM Rewards is an easy, fun and best of all, cost-free way to lower your mobile bill and reduce costs on daily expenses."

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